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Boschi
Designer furniture for contemporary living CATEGORY
Branding, Web design CLIENT
Boschi TYPE
Freelance YEAR
2022 Boschi is a furniture store specialising in designer furniture and interior design. With almost 50 years of activity, the store is a landmark for design enthusiasts. The main goals set in designing the new identity were: for it to be contemporary yet to reflect the timeless quality of their products and to enhance the brand’s presence in the digital space.

The identity is crafted to convey Boschi’s status as an established business with a contemporary twist and a marked personality. It is based on the coexistence of a logotype (Boschi) and a monogram (b.) that reference each other through the use of the same visual element.
LINK
boschiarreda.it ↗TEAM
Web Development:
Leonardo Michelon