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Erbe Eremitiche
Natural skincare crafted from alpine botanicals
CATEGORY
Branding
CLIENT
Erbe Eremitiche
TYPE
Freelance
YEAR
2022
Erbe Eremitiche is a self-care brand rooted in the mountains of Trentino. Founded in 2021 by a group of young entrepreneurs, it grows and processes all herbs locally, turning them into essential oils, soaps, shampoos, hand creams and lip balms. Working on a small, non-industrial scale, the brand embraces experimentation and seasonality: each harvest and each batch can lead to a different balance of ingredients, making every product a direct expression of the landscape and the time of year.

Starting from this idea of variability and closeness to nature, the visual identity and packaging system are built around space, handwriting and change. Each label reserves a generous blank area where the specific mix of herbs used in that batch is written by hand, transforming the list of ingredients into a narrative gesture and giving every object a unique, handcrafted presence. The wider graphic language follows the same principle, combining a restrained typographic palette with large areas of white that echo the quiet spaces of the mountains. 

Subtle details and material choices reinforce the tactile quality of the products, while the flexible layout can adapt to new formats and future lines without losing its calm, essential character.